About Us

JOE GOODALE, CEO, OPTIMIZOLOGY

As a small business owner I can relate to the needs and responsibilities of the daily tasks you as fellow business owners and directors have to deal with. As a Certified "Advanced Search Engine Marketing Techniques" and Certified in the "Fundamentals of Online Testing" web design service, I have the tools and abilities to assist you in analyzing the internet marketplace to help you carve out your "niche" in this ever expanding opportunity called the WEB.

Advanced Certification by Search Engine Workshops . . . the premiere onsite search engine marketing workshops in the world!

Listed below are my other skills and abilities that I have cultivated over the years. These experiences assist in developing the plans and directions you may have to meet your goals and objectives. Many of these abilities could potentially help you create content rich, consumer oriented sites that could establish you as authorities in your respective fields and drive traffic to your sites.

Multi-Media Director

Over eight years at large Church facility as Multi-Media Director, overseeing the Audio, Video, and Multi-Media Departments and Systems for two 1000+ seat campuses. Broadcasting Church Services via Live Audio and Video Webcasts, as well as offering a large archive of audio, MP3, and Video On Demand services.

Designed, researched, purchased, installed, operated and maintained the above stated systems for each campus, as well as, Training and supervising personnel needed for the weekly productions and systems. Technical Director/Producer for annual Tucson Community Center Arena Production.

Video Producer/Editor

Produced and edited over 175 - 30 minute TV Programs on several different Final Cut Pro Systems. These programs were broadcast on local ABC affiliate as well as Direct TV and SkyAngel Satellite Broadcast Networks, offloading to mini DV, DVCAM, BETA, DVD and SVHS.

Produced and edited a number of commercials and program shorts.

Avionics/Electronic/Communications

I have 9 years of USAF military service as an electronic technician in avionics, and Voice/Data Satellite Broadcasting, as well as, spending several years with Air Force Entertainment as Technical Director for "Tops In Blue", an Air Force world-wide musical showcase.

Education

Most of my training has been on the job and through self-study. I have over 90+ credit hours in Electronic and Supervisory courses and continue to learn daily. I thoroughly believe that God Equips each person to complete the tasks set before them. I have proven out this belief in my work experiences.

Skills

I am qualified with the following software and hardware systems:

• PC's and Mac Computers
• Microsoft Office Pro
• Windows Operating Systems, 98, ME, 2000pro, XP home and pro
• Macromedia Studio 8
  • Dreamweaver 8.0
  • Fireworks 8.0
  • Flash 8.0
  • Flash Encoder 8.0
  • Contribute 3.0
• Final Cut Pro Studio
  • FCP 5.0
  • Motion 2.0
  • DVD Studio Pro 4.0
  • Soundtrack Pro
  • LiveType 2.0
• Photoshop, Illustrator
• Frontpage
• Real Producer/Server
• Windows Media Producer/Server
• QuickTime Pro
• and many, many, more...